Quality. Both the American Music Awards and silk represent the best. Furthermore, scarves by Mary DeArment were selected as one of the exclusive gifts to go in the 2015 gift baskets which FXGroup gives to various high profile people who help to make the AMAs happen. (Note: shown above is photo used in AMA program brochure ad)
The American Music Awards is a star studded event where the best of the best are recognized. Silk has for centuries been considered the best fabric because of properties which no other fiber can touch. Historically associated with royalty and wealth, oversized silk chiffon is now given to the 21st century's equivalent: famous entertainment personalities.
As memorable as the AMA performances are both celebrity and attendee attire. Social media promises to make images widely available. The digital edition of the AMA Program Brochure, which generates much celebrity driven social media, is being released on Black Friday. The same scarves which have been gifted to the AMAs are available for purchase, so if you want to give a quality gift with famous overtones, check out the 54 inch collection.
Shown in this blog are the following designs--all donated to the AMA gift baskets: Goes-Everywhere and Rainbow